Athleta is a premium fitness and lifestyle brand creating versatile performance apparel to inspire a community of active, confident women since 1998. Designed for — and by — women, athletes, and active women, Athleta integrates performance and technical features across their collection to carry a woman throughout her life in motion.
In 2016, they launched Athleta Girl, mirroring our signature performance in styles for the next generation.
Athleta’s mission is to ignite a community of active, healthy, confident women and girls who empower each other to reach their limitless potential.